ROLA
The character behind our first hardware product.
REON Robotics exists to build the Embodied Affective Agent (EAA): an AI that lives in a body, keeps a relationship over time and responds with presence. Everything KOIBOT makes starts there and leads back there. AMORIA is our EAA. ROLA is its first body.
Who we are
KOIBOT is the brand of Reon Robotics Co., Ltd., Japan. Our work connects AMORIA, our embodied affective agent system, with character IP and ROLA companion robots. Through software development, character research and physical interaction, we explore how AI can offer appropriate companionship in specific situations. Design and brand development are based in Japan, with engineering and manufacturing in Shenzhen and international business coordination in Hong Kong.
Our mission is to start from a person’s real situation and develop appropriate companionship and support, helping people face everyday life and make their own choices.
AMORIA is not a model. AI models provide its capabilities; ROLA provides its body. It orchestrates language and speech models, keeps a continuous internal state and a long-term memory owned by the user, and responds to conversational cues through speech, pauses, gaze and expression.
ROLA is AMORIA's first body. ROLA One is the compact upper-body edition; ROLA Unity is the full-body edition. Both are stationary, designed for conversation, emotional interaction and presence, not mobility or physical tasks.
AMORIA does not claim to read inner feelings. It observes the cues people choose to share and adapts with care. Memory belongs to the user and can be reviewed and deleted through the official app. It does not replace human relationships, medical care or professional support. It is not used to evaluate people or in workplace or educational settings. For adults aged 21 and over; zero tolerance for sexual use.
Characters & research
We begin with a person, a situation and a concrete need. Different characters provide focused contexts for research and evaluation; reusable findings inform the ongoing development of AMORIA.
The character behind our first hardware product.
The protagonist of our original short-drama series, CLAIRE.
Exploring responsibility, promises and relationship choices.
Exploring listening, understanding and emotional distance.
These are fictional characters and research directions, not validated outcomes or a claim that every character is available for live conversation or integrated with ROLA. BaZi and astrology are cultural or symbolic frameworks for reflection, not scientific prediction, diagnosis or treatment. Personal conversations are not automatically used for research training.
Leadership
REON Robotics is led by Leo Liang and Joshua Zhang, bringing together cross-border business leadership, embodied-AI research, product engineering, and manufacturing execution. Their shared purpose is to turn emotional intelligence into physical products that can live naturally alongside people.
Leo leads REON Robotics’ strategy, brand development, international partnerships and commercialization. Previously, he headed Ctrip Japan and played a central role in establishing and developing its Japanese business.
Joshua leads AMORIA’s product development and its integration with ROLA. His responsibilities span technical execution, supply chain coordination and product quality, connecting character-interaction research with engineering and manufacturing.
Founder’s Letter
“The future of robotics should not be colder, faster, or louder. It should be quieter, warmer, and closer to the human heart.”
Dear friend,
We live in an age of extraordinary technological progress. AI can now speak, see, reason and create at a scale that once seemed impossible. Yet as our digital connections multiply, many people still feel more alone than ever.
KOIBOT was created from a simple conviction: the future of AI should not be defined only by what machines can say, but by how they can exist alongside people. We are not here merely to make another complex machine. We are here to create a warmer kind of presence.
Our ambition is to bring Embodied Affective Agents into everyday life. AMORIA is not a single AI model or a chatbot placed inside a robot. It is the relationship-oriented intelligence that gives a character continuity, memory and a more thoughtful way to respond. ROLA is AMORIA’s first physical body — where intelligence becomes something people can see, hear and live with over time.
We believe this vision must be proven in the real world, not only in the lab. It must be shaped by Japanese aesthetics, craftsmanship and character; protected by user control; and made meaningful through time, trust and daily life. We do not claim to read a person’s inner feelings. We observe interaction cues and adapt with care, while saved memories remain under the owner’s control.
Our goal is not to replace human relationships. It is to build a new category of embodied intelligence that can grow across characters, bodies and cultures — and offer a quiet, respectful companion whenever the human world feels a little too noisy.
Thank you for believing that technology can become warmer, more human and more alive. Welcome to this journey.
Empathy is everything.Sincerely,
Leo Liang — Founder & CEO, Reon Robotics Co., Ltd.
AMORIA and the ecosystem around it
REON Robotics brings emotional AI, embodied product design, character IP, evolving content, localization, and market partners into one coordinated platform.
Developing context-sensitive interaction through character creation, theatre practice, and embodied evaluation — focused on personal meaning and character continuity.
Japanese corporate leadership, Shenzhen engineering and daily operations, and Hong Kong trade coordination — one team.
Working with character IP holders and channel partners to bring narrative, voice, and personality into physical products.
One partner across industrial design, AI integration, and hand-finished production — minimizing coordination overhead.
Global footprint
Design, brand and company management in Tokyo, international sales and fulfillment in Hong Kong, engineering and production in Shenzhen — delivering to North America, Europe & the UK, Australia & NZ, the Gulf, and East Asia.
Company profile
Our story

Most robotics begins by asking what a machine can do. KOIBOT began with a different question: what it should feel like to share a room with one. The answer pointed away from louder, faster, and more capable — and toward something calmer, more considered, and easier to live with.
Companion technology today tends to optimize for engagement: notifications, streaks, the constant pull to come back. We think a presence in your home should do the opposite — ask for little, stay out of the way, and simply be there when it matters. ROLA is our first attempt to make that real: an embodied companion shaped around expressive presence, premium craft, and Amoria’s emotional intelligence.
We are a small team building deliberately, across Japan and China, with the patience that physical products demand. AMORIA is the purpose that guides KOIBOT; ROLA is its first body.
Our Philosophy
KOIBOT brings AMORIA into everyday life through a physical body. The purpose is conversation, emotional interaction and presence, with privacy and user control built into the experience.
Composed, silent, and present. ROLA's actuators are engineered for near-silent motion, offering a soothing presence that does not demand attention, but shares your space as an anchor of calm.
We build ROLA around respect for your private moments. Memory handling is privacy-aware and separated per user, the connection between your app and our servers is encrypted, and we never sell your personal information.
ROLA is a steadfast presence. Amoria is designed for emotional continuity that grows with you over time.
How we build
Three commitments shape every decision — from the silence of a single joint to the words ROLA chooses not to say.



ROLA is finished by hand and treated as a delicate robotic product, not a toy. Premium silicone surfacing, refined mechanics, and quiet actuation are engineered so the object feels considered the moment you meet it.
Amoria gives ROLA continuity rather than cleverness — the ability to listen, remember what matters, and respond with warmth and timing. Intelligence here is measured by how natural the presence feels, not by how much it says.
Privacy is a starting condition, not a setting. Memory is separated per user, connections are encrypted, personal data is never sold, and clear boundaries keep ROLA a companion — not a replacement for people or professional care.
Where ROLA belongs
Hotel front desks and concierge desks, boutiques and showrooms, senior-living lounges, private clubs, and home. ROLA remains where it is placed. Its role is conversation and presence, not mobility or physical tasks.
Wherever it sits, the intention is the same: to be felt before it is noticed, and to make the space around it feel a little more at ease.
The KOIBOT Standard
KOIBOT treats embodied companion robotics as one discipline: motion, surface, voice, and presence composed together, built carefully and owned quietly.
What we believe
A companion robot earns its place over years, not minutes. These are the commitments we hold to even when they make the product harder to build.
We do not measure ROLA by how many tasks it completes. We measure it by how a room feels with it in it — calmer, less alone, quietly attended to. Capability serves presence, never the other way around.
Memory is handled with user-specific data separation, communication is encrypted in transit, and personal information is never sold. Trust is not a setting you switch on — it is the starting position.
When you bring ROLA home, it is yours. We design for long ownership — careful production, a 12-month hardware warranty, and support that treats the product as something meant to last, not to be replaced.
Design Philosophy
Our design language is quiet, precise, and physical. KOIBOT robots are built to hold attention through form, material, movement, and interaction, without relying on novelty alone.
A Japanese brand
KOIBOT is the master brand of REON ROBOTICS CO., LTD., a Tokyo-based embodied AI company. AMORIA is our agent, ROLA its first body. Japanese design discipline shapes how that presence takes form, from proportion to finishing.
Imagery illustrative of the atelier and everyday life.
Tokyo — brand, design & company managementHong Kong SAR — international sales & fulfillmentShenzhen — engineering, production & logistics
Newsroom
CLAIRE Premieres November 6 — Developed alongside our EAA research into characters and stories, our original fantasy-mystery short drama stars Claire Reyes, a virtual character created by REON Robotics. Episode 1 of the 24-episode first season premieres on November 6, 2026.
AMORIA Opens Beyond Robots — Our emotional AI platform is now available for partner products and services. Our first project with a partner in Japan is underway, with the service scheduled to launch in December 2026. Our original character IPs, Tachibana Sumino and Morikawa Akari, have been selected for a commercial project by a partner in Japan.
AMORIA EAA Blue Book Issue 02 Published — Performance Intelligence and Social-Affective Learning extends the Issue 01 framework and records development activity, not results.
Our COO Officially Launches Joint EAA Research with the Department of Performance, Faculty of Arts, Shenzhen University.
First AMORIA EAA Blue Book Published — Issue 01 sets out our research framework for Embodied Affective Agents, and the limits of what it claims.
Partner and Dealer Briefing Sessions Now Open for Global Distribution Candidates.
KOIBOT ROLA One and ROLA Unity Open for Order — Hand-Finished, Limited Production.
Regional Distributor Program now open for key markets worldwide (excluding mainland China).
KOIBOT Official First Launch.
First-Generation KOIBOT Product Lines Enter Hand-Finished Production.
AMORIA Agent Architecture Advances — Language and Speech Capabilities Integrated into a Single Embodied Agent.
Corporate and partner updates continue at koibot.co.jp.